If you don't already know, I'm a big fan of Oakland-based designer Jennifer Jenning's line Serial Cultura, and the beautiful pieces she creates out of her custom designed prints. She just emailed me images from her stunning new Fall 2010 lookbook, which took place on a wild-looking industrial camping set that she created. For this collection, Jennifer was inspired by simple geometric shapes, and she used spray-paint stencils to create the unique prints and patterns. The silhouette of each of the garment was then informed by the shapes within the textile designs. Make sure to check out her blog for the behind-the-scene photos from the shoot!
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